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The Digital Business Kit for Retailers

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Australian reports

What is B2B (Business2Business or Business-to-Business)? – Definition from WhatIs.com
http://searchcio.techtarget.com/definition/B2B

What B2B buyers want from vendors websites?
http://www.komarketingassociates.com/files/2014-B2B-Web-Usability-Report.pdf


Australian B2B companies are lagging behind with their online profiles | Econsultancy
https://econsultancy.com/blog/62341-australian-b2b-companies-are-lagging-behind-with-their-online-profiles

Australian Social Media Marketing | Report and Roadmap for 2013
http://www.leadcreation.com.au/resources/bizclout/#Download

LinkedIn Strategy Guide | Building your business with LinkedIn
http://www.leadcreation.com.au/white-papers/marketing-linkedin-guide/

Fashion online: Selling to Australia
http://www.slideshare.net/lauramatich/fashion-online-webinar-final

Website
www.komarketingassociates.com/files/2014-B2B-Web-Usability-Report.pdf
http://www.komarketingassociates.com/files/2014-B2B-Web-Usability-Report.pdf

 

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B2B online marketing

From Promotion to Emotion: Connecting B2B Customers to Brands – Think Insights – Google
http://www.thinkwithgoogle.com/articles/promotion-emotion-b2b.html

From Promotion to Emotion – Overview | CEB
http://www.executiveboard.com/exbd-resources/content/b2b-emotion/index.html

www.executiveboard.com/exbd-resources/content/b2b-emotion/pdf/promotion-emotion-whitepaper-full.pdf
http://www.executiveboard.com/exbd-resources/content/b2b-emotion/pdf/promotion-emotion-whitepaper-full.pdf

B2B Marketing that Works! Gather, Engage & Sell with Social Media
http://www.leadcreation.com.au/b2b-marketing/

CapitalOneSparkVoice: Raise Your Small Business’s Visibility With B2B Marketing Online – Forbes
http://www.forbes.com/sites/capitalonespark/2013/09/17/raise-your-small-businesss-visibility-with-b2b-marketing-online/

Online Marketing Articles, Tips, & Expert Advice | Entrepreneur.com
http://www.entrepreneur.com/marketing/onlinemarketing/

Marketing Strategies & Ideas For Your Business | Entrepreneur.com
http://www.entrepreneur.com/marketing/

Ten business-to-business Internet marketing ideas
http://www.sales-lead-experts.com/learning-center/articles/b2b-online-marketing/internet-marketing-ideas/

B2B Online Marketing Strategies – Effective Lead Management, Lead Nurturing, Demand Generation, Search Engine Optimisation & Social Media Marketing
http://www.b2bonlinemarketingpros.com/

5 (Relatively Simple) Steps To B2B Social Media Marketing Success | Fast Company | Business + Innovation
http://www.fastcompany.com/3026450/dialed/5-relativity-simple-steps-to-b2b-social-media-marketing-success

Why Your Business Should Consider Online B2B Payments | Business Payments
http://www.businessnewsdaily.com/5826-online-b2b-payments.html

B2B Marketing Secret: Video, Video, Video | Inc. 5000
http://www.inc.com/janine-popick/marketing-to-businesses-make-video-your-marketing-hero.html

What is B2B (Business2Business or Business-to-Business)? – Definition from WhatIs.com
http://searchcio.techtarget.com/definition/B2B

Australian B2B companies are lagging behind with their online profiles | Econsultancy
https://econsultancy.com/blog/62341-australian-b2b-companies-are-lagging-behind-with-their-online-profiles

Fashion online: Selling to Australia
http://www.slideshare.net/lauramatich/fashion-online-webinar-final

UKTI Australia, e-commerce webinar, 20 feb 2013
http://www.slideshare.net/lauramatich/ukti-australia-ecommerce-webinar-20-feb-2013

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LinkedIn group examples

Australia: Articles, News & Trade Discussions
http://forum.tradeford.com/australia.html

National Retail Association | LinkedIn
http://www.linkedin.com/groups?gid=6535485&trk=vsrp_groups_res_name&trkInfo=VSRPsearchId%3A81152301396520556087%2CVSRPtargetId%3A6535485%2CVSRPcmpt%3Aprimary

Australasian Retail Professionals (Australia, New Zealand, Asia Pacific) | LinkedIn
http://www.linkedin.com/groups?gid=1775767&trk=vsrp_groups_res_name&trkInfo=VSRPsearchId%3A81152301396520461965%2CVSRPtargetId%3A1775767%2CVSRPcmpt%3Aprimary

Retail Industry Professionals Worldwide | LinkedIn
http://www.linkedin.com/groups?gid=86057&trk=vsrp_groups_res_name&trkInfo=VSRPsearchId%3A81152301396520461965%2CVSRPtargetId%3A86057%2CVSRPcmpt%3Aprimary

Retail Australia Network | LinkedIn
http://www.linkedin.com/groups?gid=3084172&trk=vsrp_groups_res_name&trkInfo=VSRPsearchId%3A81152301396520461965%2CVSRPtargetId%3A3084172%2CVSRPcmpt%3Aprimary

Australian Retail Network | LinkedIn
http://www.linkedin.com/groups?gid=2384688&trk=vsrp_groups_res_name&trkInfo=VSRPsearchId%3A81152301396520511933%2CVSRPtargetId%3A2384688%2CVSRPcmpt%3Aprimary

Australian Retail Industry Sales & Marketing employment. | LinkedIn
http://www.linkedin.com/groups?gid=1360257&trk=vsrp_groups_res_name&trkInfo=VSRPsearchId%3A81152301396520511933%2CVSRPtargetId%3A1360257%2CVSRPcmpt%3Aprimary

National Retail Association | LinkedIn
http://www.linkedin.com/groups?gid=6535485&trk=vsrp_groups_res_name&trkInfo=VSRPsearchId%3A81152301396520556087%2CVSRPtargetId%3A6535485%2CVSRPcmpt%3Aprimary

Ecommerce Retailers Australia | LinkedIn
http://www.linkedin.com/groups?gid=6500478&trk=vsrp_groups_res_name&trkInfo=VSRPsearchId%3A81152301396520556087%2CVSRPtargetId%3A6500478%2CVSRPcmpt%3Aprimary

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Videos

B2B Promo Jason Spero – YouTube
https://www.youtube.com/watch?v=4m5QGhN92AE#t=150

b2b marketing 2014 – YouTube
https://www.youtube.com/results?search_query=b2b+marketing+2014

Consumerisation of B2B Marketing | Moxie Trends Report 2014 – YouTube
https://www.youtube.com/watch?v=eTTqenRO4q4

What’s Next in B2B Digital Marketing – YouTube
https://www.youtube.com/watch?v=53KWofwyrOk

Top B2B Marketing Trends of 2013 – Hangout w/ Susan Emerick, David Meerman Scott and Mark Wilson – YouTube
https://www.youtube.com/watch?v=eyly_AtDjE0

Winning Business Using Social Media – B2B Expo 2014 – YouTube
https://www.youtube.com/watch?v=H7J93YP0tM0

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Sample retail wholesale websites
(this site is not endorsing these example)

Australian Wholesale Suppliers Directory | Inside Wholesale Finder
http://www.wholesalefinder.com.au/learn-more.htm

Who Are We Simply Wholesale
http://www.simplywholesale.com.au/who-are-we

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Supply chain tools

www.gxsblogs.com/morleym/2014/02/adoption-of-cloud-b2b-services-continues-to-grow-in-japan.html
http://www.gxsblogs.com/morleym/2014/02/adoption-of-cloud-b2b-services-continues-to-grow-in-japan.html

Five reasons to move your supply chain to the Cloud
http://www.risiinfo.com/techchannels/transportation/Five-reasons-to-move-your-supply-chain-to-the-Cloud.html?source=email_TS

Top Supply Chain Management Software | 2014 Reviews of the Best Systems
http://www.capterra.com/supply-chain-management-software

Top 15 Supply Chain Management Software Vendors
http://landing.business-software.com/top-15-supply-chain-management-vendors-v4.php?track=1759&traffic=GoogleSearch&keyword=supply%20chain%20management%20b2b&gclid=CLyRkeiaxL0CFURlfgodz2AAnw

Segmenting B2B Industry Cloud Platforms | softwareplatformconsulting
http://softwareplatformconsulting.wordpress.com/2014/02/18/segmenting-b2b-industry-cloud-platforms/

The behind-the-scenes job of getting the right product at the right time in front of the right people at the right cost is historically unglamorous
http://www.sdcexec.com/article/11323140/the-behind-the-scenes-job-of-getting-the-right-product-at-the-right-time-in-front-of-the-right-people-at-the-right-cost-is-historically-unglamorous

Beyond B2B Consumerisation: How Instant Commerce™ in B2B Changes th…
http://www.slideshare.net/Ariba/beyond-b2-b-consumerization-how-instant-commerce-in-b2b-changes-the-future-of-commerce-jan-26-2014-32768042

5 Proven Strategies for B2B Social Media Marketing
http://mashable.com/2010/11/04/b2b-social-marketing-strategies/

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Develop supply chain management plan

How to Develop a Supply Chain Management Plan | eHow
http://www.ehow.com/how_7628142_develop-supply-chain-management-plan.html

www.som.cranfield.ac.uk/som/dinamic-content/media/aimss-managementguide.pdf
http://www.som.cranfield.ac.uk/som/dinamic-content/media/aimss-managementguide.pdf

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