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The Digital Business Kit for Retailers

Learning Outcomes

Retailers will understand how Cloud based services can address issues related to their businesses and help them achieve business goals. [printfriendly]

mod-arrow Communications

Using the Cloud to communicate can save money, time, even the environment while adding new features to your communication capacity.


  1. Save money: Cloud based communication services and applications are often cheaper than traditional land line and cell phone calls. For instance, Skype allows users on the computer to call computer or device to computer or device free of charge. This can include video or document sharing. The “call out” feature allows users to use their device to call a landline for a fraction of regular phone rates. The calls use “data charges” instead of the phone line charge.
  2. Save time and money: By using online meetings, travel and material for presentations can be distributed electronically, saving time and money distributing “hardcopy” material. For instance, using GoToMeeting saves travel time for employees.
  3. Better features: Using Cloud systems generally offers more for less by bundling conference voice, screenshare, recording, and video for the cost of a regular land line, or less. For instance, presentations can even be created, stored and shown from the Cloud. Interested in saving the environment? WebEx even offers a carbon saving calculator to measure both time/money as well as carbon saved by using online meetings.
  4. Resources links: Click here to view articles and website pages specific to Cloud communication.

Video reference: Skype for business. See more on their YouTube channel.

*** 3rd party products are not endorsed by this site and are presented for informational purposes only.