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The Digital Business Kit for Retailers

Learning Outcomes

Retailers will gain an understanding of the different online Security and privacy risks and opportunities to address these. [printfriendly]

mod-arrow External Security

External elements include security and privacy threats that are deliberate and created by an individual outside of your retail business. External threats are the most commonly feared online security and privacy risks, but by learning about them and putting safety measures in place, you can reduce the risk for your company and clients. There are a range of great tools available for free or with paid plans, to put a wall between your company and these external risks.


Data collection: This is a commonly overlooked security risk. Collection and storage of customer personal information, credit card information and other details should be done securely. Storing sensitive data on your local computers or servers is not recommended. Similarly data collected online should be done using a Secure Sockets Layer (SSL) certified website page and stored in a secure database.

Sensitive information that can put your customers and your company at risk if not stored properly can include:

  • Surveys.
  • Registrations with or without payment; sign ups to your mailing list and contests, etc.
  • Bookings with or without payment; events, trips and workshops, etc.
  • Profile creation of customers on your website or database.
  • Payment collection and communication particularly requires proper security measures.