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The Digital Business Kit for Retailers


Learning Outcomes

Retailers will gain an understanding of the different online Security and privacy risks and opportunities to address these. [printfriendly]

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How can you improve security and privacy?

Making improvements to online security and privacy doesn’t have to be overwhelming or expensive. Implementing a step-by-step plan, using free tools, and having a comprehensive staff policy, can make a huge impact on a company that previously had little to no security.

The use of proper passwords and a password policy is just one example of how small changes can have a huge impact. Did you know a six character, lowercase password would take 10 minutes to hack? Adding one more character and a mix of letters, font uppercase and numbers will take 4 years longer to hack!

Switch to PIN purchases could catch shoppers out

An article released on 31st July, 2014 by the National Retail Association has warned shoppers they may be at risk being stranded in the checkout when credit and debit card PINS become the main form of card authorisation for personal transactions from 31st July, 2014.

“There are more than 800,000 merchant payment terminals throughout the country that need to undergo a software update before they accept PIN-only purchases. The introduction of PIN-only scheme will frustrate some retailers and shoppers at first, but at the end of the day it’s about strengthening payment security across Australia so we can all be more confident when using our cards to make purchases”.

“Once you know your PIN, there is only a one-in-ten-thousand chance of someone guessing it, so this new method is definitely the safest and smartest way to do business”, reported Mr Evans, CEO, NRA.

 

Upcoming trends

Other exciting upcoming trends include near field communications, augmented reality, image recognition, location based technology. If you are interested in seeing how these work for retail businesses visit the Case Studies page.